GM unveils logo on new Hudson’s Detroit building
2025-10-10
This makes it official.
Last night, General Motors affixed its corporate logo to the top of the Hudson’s Detroit building in downtown Detroit, which will become the company’s global headquarters when employees move in the week of January 12. GM is the signature tenant at the development, which is on the site of the former J.L. Hudson department store.
The logo, which has the ability to change color, will be installed on all four sides of the building.
The move to Hudson’s Detroit marks GM’s return to Woodward Avenue, near the company’s first headquarters in the city. In 2024, GM signed a long-term multi-level lease for the top floors of the building at 1240 Woodward, as well as showcase space on street level. Hudson’s Detroit is a 1.5-million square-foot development that will feature office, ground-floor retail, a 5-star hotel, rooftop bar, residential condominiums, a public plaza, parking and large event spaces. The site includes a 12-story office building with event and retail spaces, and an adjacent 45-floor hotel and residential tower, which opens in 2027.
The Hudson’s department store, once the second-largest department store in the world, closed its doors in 1983. The structure was eventually demolished. The site has been redeveloped by Bedrock, a real-estate development firm.
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Entrance One
In homage to the building’s history, GM will name its main floor lobby Entrance One, the same name used for the employee entrance at the original Hudson’s store. The building includes a seven-story atrium capped by a skylight and the headlight cover of a 1954 Chevrolet Corvette.
The Hudson’s building marks GM’s fourth office address within the city. GM’s first home at 127-129 Woodward Avenue, served as its headquarters from 1911 to 1923. GM relocated to the Albert Kahn-designed General Motors Building at 3044 West Grand Boulevard in 1923, where it remained for many years, before moving to Detroit’s Renaissance Center in 1996.
At Hudson’s Detroit, GM teams will build on more than a century of automotive expertise to drive the next chapter in automotive history.
The lighted General Motors corporate logo shines from the Hudson's Detroit building Friday, October 10, 2025 after being affixed overnight to the company's future global headquarters in downtown Detroit, Michigan. Employees move in the week of January 12. GM is the signature tenant at the former J.L. Hudson's Department Store site. (Photo by John F. Martin for General Motors)
This makes it official.
Last night, General Motors affixed its corporate logo to the top of the Hudson’s Detroit building in downtown Detroit, which will become the company’s global headquarters when employees move in the week of January 12. GM is the signature tenant at the development, which is on the site of the former J.L. Hudson department store.
The logo, which has the ability to change color, will be installed on all four sides of the building.
The move to Hudson’s Detroit marks GM’s return to Woodward Avenue, near the company’s first headquarters in the city. In 2024, GM signed a long-term multi-level lease for the top floors of the building at 1240 Woodward, as well as showcase space on street level. Hudson’s Detroit is a 1.5-million square-foot development that will feature office, ground-floor retail, a 5-star hotel, rooftop bar, residential condominiums, a public plaza, parking and large event spaces. The site includes a 12-story office building with event and retail spaces, and an adjacent 45-floor hotel and residential tower, which opens in 2027.
The Hudson’s department store, once the second-largest department store in the world, closed its doors in 1983. The structure was eventually demolished. The site has been redeveloped by Bedrock, a real-estate development firm.
Entrance One
In homage to the building’s history, GM will name its main floor lobby Entrance One, the same name used for the employee entrance at the original Hudson’s store. The building includes a seven-story atrium capped by a skylight and the headlight cover of a 1954 Chevrolet Corvette.
The Hudson’s building marks GM’s fourth office address within the city. GM’s first home at 127-129 Woodward Avenue, served as its headquarters from 1911 to 1923. GM relocated to the Albert Kahn-designed General Motors Building at 3044 West Grand Boulevard in 1923, where it remained for many years, before moving to Detroit’s Renaissance Center in 1996.
At Hudson’s Detroit, GM teams will build on more than a century of automotive expertise to drive the next chapter in automotive history.
